The Enemy of Thriving is Arriving™, within the framework of the "Phases of Wealth™" presentation by The Business Family Coach®, underscores a key principle: the danger of complacency. It cautions against the mindset of having "arrived" at a final destination, encouraging continuous growth, learning, and contribution. This principle promotes a dynamic and ongoing approach to wealth, ensuring individuals remain engaged, motivated, and focused on long-term thriving rather than settling into stagnation (The River vs The Reservoir Mindset).