The three elements of the Founder Focus Strategy will helps avoid common pitfalls: Reject the Omni-functional Role. Founders often view themselves as omni-functional. They’ve proven they’re capable of filling every role in the company. However, it’s delusional to believe you can do the work to the level of seasoned experts who can manage your accelerated growth. Conduct a Contribution Assessment. Many founders fill the role of CEO with excellence; others, however, like Mike Kurtz from Mike’s Hot Honey, prefer to contribute in different ways while retaining ownership.Think about which roles best align with your energy and interests. Perhaps you put more value on product development or working with people. Remember that Focus Provides Freedom. By empowering your team, you can remove yourself from the parts of the vision that don’t feed your passion. Now you can focus your time and energy on specific contributions and love your work more. This framework first appeared in the book MOAT Stacking by Dave Sattler.