A term created by Kary Oberbrunner to describe the process of identifying, protecting, and leveraging the intellectual property inside a podcast. A podcast is not just audio content; it contains original stories, interviews, frameworks, signature questions, language, and ideas that can be copied, scraped, or used to train AI. When used with Instant IP®, Protect the Podcastᴵᴾ helps creators establish timestamped proof of ownership and a documented chain of custody before they publish, promote, and monetize their work.